Tag Archives: Lakewood at Home

Lakewood at Home offers new choice for seniors in the Richmond, Virginia, area

By Ann Lovell

RICHMOND, Virginia—Today it’s called creative disruption. In the 90s it would have been known as a paradigm shift. Whatever terminology you use, Lakewood at Home is changing the landscape of senior living in the Richmond area.

Hilton and Margaret Almond are charter members of Lakewood at Home. They have lived in their comfortable west end home in Richmond for 46 years, and they want to stay in their home as they age.

Hilton and Margaret Almond read a letter from a friend at their home in Richmond’s west end, where they have lived for 46 years.

“It’s the only house we’ve owned,” Hilton Almond says. “We’ve raised our children here. We have nothing but fond memories of our home.”

Neither Hilton nor Margaret particularly wanted to move to a retirement community, although both recognized the potential need for continuing care as they age and both wanted to find a way to protect their assets against unanticipated long-term care expenses. The couple found what they were seeking in Lakewood at Home, a recently launched senior living initiative by LifeSpire of Virginia.


Lakewood at Home is a membership program for active, healthy adults living at home in the Richmond area, explains Tammy Mackey, the program’s executive director. Affiliated with Lakewood, a LifeSpire of Virginia continuing care retirement community in Richmond’s west end, Lakewood at Home allows seniors to remain in their homes as long as medically feasible. With a one-time membership fee and reasonable monthly fees, Lakewood at Home also offers the financial protection of long-term care insurance.

“Many people have heard about Lakewood and know that it is a continuing care retirement community,” Mackey says. “Instead of moving to a community from their home to receive care, people can stay in their homes, and we bring that level of care to them as they need it. Plus, as a member of this program, seniors never have to worry about being hit with catastrophic nursing home or home health care bills if they need to move to a higher level of care.”

The foundation of Lakewood at Home is care coordination with a focus on health and wellness, Mackey explains. Membership in Lakewood at Home offers activities that encourage and enable wellness. These activities begin when a person joins and continue throughout the life of the member.

“Lakewood at Home’s care coordinator facilitates any care needs a member may have as they age, including home care, rehabilitation, assisted living or skilled nursing care,” Mackey says. “If and when a person needs additional levels of care, we help them transition to a partnering community like Lakewood at no additional cost.”


Although new to the Richmond area, the concept of continuing care at home (CCaH), or continuing care without walls, first developed in the 1980s. Friends LifeCare, a senior care provider in Plymouth, Pennsylvania, established the first CCaH program in the U.S. in 1987. Since then, enrollment in that program has increased to more than 2,500 people, and more than 30 similar models are now available throughout the country.

LifeSpire of Virginia, the company that manages Lakewood, Lakewood at Home, and three other continuing care retirement communities across the state, is the first to bring the CCaH concept to the Richmond area. Alexandria, Virginia-based Goodwin House launched its Goodwin House at Home model in June 2014.

Jonathan Cook, president and CEO of LifeSpire, says it all comes down to offering choices to seniors.

“We want to provide seniors choices in how and where they age,” Cook says. “As we strive to provide resident-centered care, we believe the CCaH model is a great long-term plan for healthy active seniors living in their homes.”

Hilton and Margaret Almond celebrate signing their contract with Lakewood at Home. “We just felt like it was a perfect fit for us,” Margaret Almond said.

Margaret Almond agrees. “We just felt like it was a perfect fit for us, and we are a perfect fit for it,” she says.

Lakewood at Home launched in February 2019. The program anticipated signing 12 members in the first year. In the first three months, 20 people have joined the program.

“Given these early indicators of interest, we are considering expanding the program,” Mackey says. “We are excited about the interest that has been shown so far.”


The CCaH concept also helps address the challenges associated with the coming “age wave.” The U.S. Census Bureau predicts in its 2017 National Population Projections that all baby boomers will be older than age 65 by 2030, and 1 in 5 Americans will be retirement age. Older people are expected to outnumber children for the first time in U.S. history.

Given that 87 percent of senior adults, 65 and older, want to stay in their homes as they age, the need for long-term care — and long-term care financing — will be greater than ever. And, the potential for caregiver stress is particularly significant, especially if the caregiver is a friend or family member.

Lakewood at Home offers the financial protection of long-term care insurance while also removing the stress caregivers often face associated with coordinating, arranging and paying for custodial care of their loved ones.

“The beauty of continuing care without walls is that we aren’t bound by bricks and mortar,” Cook says. “We have the flexibility to expand the program as needed based on interest and demand.”

To learn more, visit the Lakewood at Home website at LakewoodatHome.org or call (833) 431-5639. View a Lakewood at Home promotional video on LifeSpire’s YouTube channel.


Ann Lovell is Corporate Director of Communication for LifeSpire of Virginia. She can be reached by email at alovell@lifespireliving.org or by phone at (804) 521-9192. 

LifeSpire of Virginia operates four continuing care retirement communities and one continuing care at home program in Virginia: The Chesapeake in Newport News, The Culpeper in Culpeper, The Glebe in Daleville and Lakewood and Lakewood at Home in Richmond.

Markwith named Chief Financial Officer

By Ann Lovell

RICHMOND, Virginia—LifeSpire of Virginia, which manages four continuing care retirement communities throughout Virginia and Lakewood at Home, a membership-based program for seniors in Richmond, is pleased to announce that Chris Markwith has been selected as the organization’s Chief Financial Officer. In this role, Markwith will be responsible for directing overall financial operations for LifeSpire, its communities, foundation offices and Lakewood at Home. For the past year, Markwith served as the organization’s controller. His expected transition date to the CFO role is June 1, 2019.

Markwith succeeds Joe Kelley who will retire in October 2019 after more than 10 years of service with LifeSpire, spanning a career of more than 40 years.

“Our search for a CFO brought in candidates from all over the country,” said Jonathan Cook, LifeSpire’s President and CEO. “Chris came to us a little over a year ago with prior experience as a CFO but little experience in senior living. Over the past year, Chris has proven that he has the skills, abilities and commitment to our mission that will continue to move the organization forward. I am confident he will be a great asset to our organization in this new role.”

Markwith has more than 25 years’ experience in progressive leadership roles in auditing, finance and operations for a number of organizations including the Commonwealth of Virginia, Signet Banking Corporation (now Wells Fargo), MCV Physicians, ChildFund International, Patient Services, Inc., and Health Savings Adminstrators, LLC.

Markwith, a certified public accountant, is a graduate of the University of Mary Washington, with a bachelor’s degree in business administration. He also earned a master’s degree in business administration from Virginia Commonwealth University.  He and his wife, Ann, have two children, Kayla and Wyatt. The family resides in Powhatan.


Ann Lovell is Corporate Director of Communications for LifeSpire of Virginia, formerly Virginia Baptist Homes. For more information, email alovell@lifespireliving.org or call (804) 521-9192.

LifeSpire of Virginia operates four continuing care retirement communities in Virginia: The Chesapeake in Newport News, The Culpeper in Culpeper, The Glebe in Daleville and Lakewood in Richmond along with Lakewood at Home, a home-based membership program for seniors in Richmond.


We’re Hiring: Lakewood at Home

Lakewood, a luxury retirement community in Richmond’s west end, is very excited to launch our new business line of continuing care services in the home called Lakewood at Home! Lakewood and LifeSpire of Virginia (Lakewood’s parent organization) are seeking three key positions to run this new program.

LifeSpire is committed to being the employer of choice in our market.  We deliver excellent service, and we do so with enthusiasm!  Our team supports one another, and we have fun at work.  We have recently expanded our benefits to include tuition reimbursement and team member scholarships, and we have increased our retirement match for the past two years.

Lakewood at Home: Executive Director

The Executive Director will have the opportunity to build this new business line from the ground up! The Lakewood at Home program will include long-term care programs, transportation, care coordination and other ancillary services. We will provide these services with the same dedication, quality and hospitality that have made Lakewood a premier senior living residence and employer of choice for 40 years. The selected candidate will be responsible for building a team of professionals that will complement our current campus in Richmond.

The ideal candidate will have a demonstrated background in the health care field, with some experience with seniors preferred. Most importantly, our not-for-profit is looking for someone who has the ability to bring compassion and innovation to a well-run business environment. A bachelor’s degree in a related field is preferred.

Lakewood at Home: Sales Counselor

The Sales Coordinator will be responsible for marketing and selling memberships for Lakewood at Home. The Lakewood at Home program will include long-term care programs, transportation, care coordination and other ancillary services. We will provide these services with the same dedication, quality and hospitality that have made Lakewood a premier life plan community and employer of choice throughout its 40 year history.

The ideal candidate will have a demonstrated sales background with the ability to achieve sales goals. While not required, experience working with senior clients or a CCRC is preferred.

Lakewood at Home: Care Coordinator

The Care Coordinator will be responsible for ensuring that the delivery of care, programs and services to Lakewood at Home members are provided with the same outstanding quality the residents of our Lakewood campus receive.

The selected candidate will be responsible for all care coordination for this membership program.  The ideal candidate will be a social worker or licensed nurse and will preferably have experience working with seniors.


Qualified applicants may apply for these positions by e-mailing a resume to: jobs@lifespireliving.org.

*To request more information on the program and/or position, you may also email a request to jobs@lifespireliving.org.